28 years of innovation at the service of decision-makers
MASA Group is the world leader in training and education for military staffs and crisis services with its SWORD and SYNERGY software. Its competences in behavioural and decisional AI also allow it to propose solutions in the field of robotics and decision support. .
MASA Group provides software used in the field of defence, public safety, crisis management and "serious games".
MASA's agility, responsiveness and high technical skills have earned it the trust of more than twenty defense agencies around the world as well as numerous civilian organizations.
Our products functionalities allow end-users and developers in various sectors to focus their efforts on extremely precise and high value-added areas such as command staff training, crisis management preparedness, exercises preparation, after-action review and doctrine or equipment analysis.
MASA Group develops long-term partnerships with its clients, whether state or private, to help them train their staff, manage crisis and prepare for the future.
The MASA product range combines scalability, adaptability and low purchase cost: it is designed to simplify and optimize the implementation of artificial intelligence technologies to automate, direct and coordinate the behaviors of simulated human or non-human actors.
An international presence
France
Algeria
Australia
Bangladesh
Belgium
Botswana
Brazil
Bulgaria
Colombia
Czech Republic
Denmark
Ecuador
Finland
G5 Sahel
Germany
Italy
Ivory Coast
Japan
Lebanon
Nigeria
Norway
Peru
Poland
Senegal
Singapore
Slovakia
Spain
Sweden
Switzerland
Tunisia
United Kingdom
United States
Our ambition
Excellence. At MASA, excellence is our DNA, the result of the combination of an experienced, competent, and generous team and reliable, high-performance products. Excellence is our daily and long-term commitment.
Performance. As the technological leader in the field Command Post staff training and crisis units, we are constantly seeking to improve the quality of our products and to offer our customers more than they expect.
Innovation. It is at the heart of MASA's approach. Our artificial intelligence technology allows us to consider and conduct work in robotics, to further pursue behavioral modelling and to move towards connecting information and command systems.
Our engagements
CSR at MASA means deploying, developing, and encouraging more ethical and sustainable practices to contribute daily to a better world. Therefore, we have made choices among which: offices without air conditioning, 100% coverage of paternity leave, massages, sophrology and reflexology with a therapist, personal coffee cups and a dishwasher available to avoid cardboard. and plastic. One of our biggest challenges ahead: produce less waste.
Our history
1996
Creation of Mathématiques Appliquées SA
2000
Patent filed for DirectIA, an adaptive intelligence algorithm
2001
Conflict Zone, the first strategy video game with artificial intelligence
2002
First customer : the French army
2003
First client in England : Royal Post
2004
Manager's Studio with CEGOS
2007
Creation of MASA Groupe Inc.
2008
Mathématiques Appliquées becomes MASA Groupe
2010
Peruvian Army: first international defense organization customer
2012
First customer in North Africa
2013
SWORD is selected by the Brazilian army
2014
"Suman Warrior" exercise in New Zealand / First crisis management exercise with an oil company in Colombia / First customer in Singapore: DSRA
2015
SWORD selected by the Bangladesh Army / SWORD used for the Crue Centennale exercise in Paris First user group organized during I/ITSEC
2016
NATO acquires SWORD for its center of excellence in Bulgaria / The French army acquires a global license of SWORD / First customer in Australia: DSTG
2017
Creation of MASA do Brasil
2018
The Belgian army selects SWORD and customizes it in 3 months.
The "Tâche d’Encre" patent is filed.
2019
SWORD is labeled "Used by the French armies" / First international SOULT forum / The Spanish army acquires SWORD / Lebanon acquires SWORD/SOULT
2020
The Finnish Army acquires SWORD / The G5 Sahel Operational Simulation Center acquires SWORD / Tunisia acquires SWORD
2021
MASA equips the first transnational war school in the world with its SWORD software: the operational simulation center (CSO) of the G5 Sahel college in Nouakchott in Mauritania.
MASA achieves record sales
2022
MASA welcomes Albarest Partners and the Definvest fund to its capital
2023
Ecuador and Colombia acquire SWORD
Our team
Marc and his team are now very proud to lead an SME at the forefront of innovation which has been achieving success in France and abroad.
Marc de Fritsch
President
Marc de Fritsch
Managing director of MASA since April 2018. General in second section of the
French Army, Marc started his career as a helicopter pilot. Then, he was assigned to
positions of responsibility within the Ministry of Defense.
He was also an advisor for the secretariat of the National Defense and Security Councils from 2013 to 2016.
Graduated from Saint Cyr and ESSEC, Marc has also published two thrillers under a pseudonym as well as an essay, Des guerres et des hommes.
Rémy Gilet
Vice President France
Remy Gilet
Rémy has a degree in mechanical manufacturing engineering and started his career at MATRA DATAVISION as an R&D engineer.
He joined MASA Group in 2002 as a Project Manager for SCIPIO (Brigade PC Training System for the Army. He created the service division of the company. . In 2008 he became Vice President in charge of the development strategy of the French speaking markets.
Yann Prudent
With a PhD in Artificial Intelligence, Yann started his career as a software engineer at EMC.
In 2011, Yann joined MASA Group to create and manage the quality department. In 2014, his in-depth knowledge of software publishing and his technical expertise naturally led him to become MASA CTO.
Since then, he has been in charge of the company's technological needs, R&D, as
well as the organization and management of the teams.
Yann Prudent
Technical Manager
Amina Oulebsir
A graduate of ESSEC in management and corporate strategy, Amina also holds a diploma from the Ecole des Beaux-Arts.
After extensive experience in the events industry, Amina joined MASA over 20 years ago as an administrative manager specializing in labor law and human resources.
Today, as Director of Operations, she is also responsible for the company's development throughout the Middle East.
Amina Oulebsir
Director of Operations
Eric Bouvier
Project Director
Eric Bouvier
Eric holds a PhD in computer science and has over 30 years' experience in the field of defence simulation. He has held various scientific and operational responsibilities at DIGINEXT, a subsidiary of CS GROUP. An expert researcher, he worked at CRS4, and also led the development of award-winning crowd simulation software in California.
He joined MASA at the beginning of 2022 as Project Director with responsibility for the governance and monitoring of all projects in line with the international dimension.
Enrico Raue
Enrico Raue started his career as a mechanical engineer in Sweden, where he first
became interested in simulation systems. He joined MASA in 2011 as a development
manager for international markets.
Enrico is a recognized partner of many industrial companies, organizations and
armies in the field of virtual and constructive simulation. He is also specialized in the
application of artificial intelligence to these fields.
Enrico Raue
Business Development Manager
Marco Blasich
Head of MASA do Brasil
& Public safety markets
Marco Blasich
Marco started his career in 1990 as a hardware technician at a COMPAQ dealer in Italy. In 1993 he was co-founder and System Operator of one of the biggest BBS (Bulletin Board System) in Italy. Marco joined MASA Group in late 2011 as Director of Services. Polyglot and well-travelled, Marco is Director of the Brazilian subsidiary of MASA Group: MASA do Brasil since 2017 and in charge of the business development in the United States.Since 2020 he oversees the civil security and crisis management markets.
Laurent Di Cesare
Service Manager
Laurent Di Cesare
Graduated from Ecole Polytechnique and ENSTA, Laurent worked 10 years at Dassault Systèmes before joining MASA. He worked on a virtual simulation before joining the SWORD team and becoming head of the services team.
Ariane Bitoun
R&D Manager
Ariane Bitoun
A graduate engineer from ESIGELEC, Ariane worked in video games and artificial intelligence and joined MASA in 2006.
Ariane managed the development of the SCIPIO V1STAB project before taking charge of the R&D cell.
Mathieu Igarza
Product Manager
Mathieu Igarza
Mathieu has an expertise in ethology, decisional AI and military simulation. He joined MASA in 2002 as a specialist in behavioral modeling and military doctrine. In 2012, he joined the product training and pre-sales team. Since 2016, he is SWORD product manager.
Antoine Blossier
Software Manager
Antoine Blossier
Graduated from EPITA in 2010 with a specialization in cognitive science and advanced computing, Antoine joined MASA in 2011 as an R&D engineer. In 2018, he became Lead Developer SWORD and oversees the product development, chooses the technical directions to follow and manages the development team.
Philippe Bithorel
Quality manager
Philippe Bithorel
Philippe holds a master's degree in History on the French Revolution, Philippe then pursued training to become a software developer.
He joined MASA in 2011 as a QA analyst. Since 2014, he is leading the QA team and supervises the quality of the product.